A Rich History

About

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Who We Are

About Rich Ideas

We are proud to be a small-time operation with a Rich History. It suits us and our clients well. We operate a low overhead operation and are nimble enough to adapt to a variety of circumstances.

Clients hire us for many different reasons… some of which are hard to describe! The long and short: we’re an advertising and marketing firm in Richmond that specializes in strategic planning and competitive positioning, creating targeted and comprehensive advertising campaigns, and constantly measuring results. Our focus is on generating impact and ROI, regardless of budget and industry. We do not beat around the bush, nor do we sweet talk, sugar coat or use any other sales tactics to avoid discussing real-time results and return.

How we do business

Our Creed

OUR VISION 

Your success ally.

OUR MISSION 

Transparency and candor illuminate the path to business success.

OUR CORE VALUES
  • Proactivity: Stay ahead of the curve for timely advice and execution.
  • Accountability: We deliver on promises.
  • Being Candid: Straight forward advice with your best interests in mind.
  • Transparency: Nothing hidden. In good times or bad.
OUR BRAND PROMISE  

Small business partnerships with big business results

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How We treat our partners

Your Bill of Rights

As our client, you have the right to:

1: See Behind The Veil
We will be honest, upfront and transparent 

2: Own The Keys To The Kingdom
We will give you total ownership and visibility 

3: The Follow Through
We will do what we say we are going to do  

4: The Final Blessing
We will help to guide the ship but you are still the captain

5: Never Settle
We will never stop seeking opportunity

A Rich History

Rich Ideas was born

Since we started this “thing of ours” back in the mid 90’s, we’ve focused most of our efforts on developing mutually beneficial partnerships with a select few clients in Richmond. Bob spent years in the radio business… first as an on air talent (we use the word “talent” rather loosely), and then as a promotions director, sales guy, sales manager and up the chain into general management. He learned the media, marketing and sales business inside and out, in Richmond and in all sorts of bigger markets like DC, Norfolk, Harrisburg, New York, etc. etc.

Mid 90's

Adam Joins The Team

Fast forward to 2006: Adam graduated college and decided (against his dad’s recommendations) to test the waters in media sales, particularly radio. After about 5 years as a A/E at Cox Radio Richmond, he convinced several of his accounts to take the proverbial “leap of faith” and join him at Rich Ideas. How he did so? We’re still not sure.

2006

Ed Joins the Team

In 2012, the third “Rich boy” joined us, and helped turn this agency into a full blown family affair.  After Ed graduated from VCU, he accepted a role as a digital, admin, client services guru… and has blossomed ever since. In particular, he loves when his older brother/boss (that’s right…BOSS) reminds him of the pecking order. The more things change… the more things stay the same.

2012

New Office

Rich Ideas moved up in the world, into a shiny new office!

2016

Bob takes a step back

Bob goes into semi-retirement after a long and successful career. He's still our idea man though!

2018

Ed Gets Married

Ed gets Married to his girlfriend of 8 years

2019

Jess joins the team

Jess Fenstermacher comes on board as an account management specialist after graduating from UVA

Feb 2020

Lindsay joins the team

Lindsay, a former media account manager who worked with our team, becomes the most recent addition to the Rich Ideas team

Aug 2020

Clare Joins the Team

Clare loves stories and data, making marketing at Rich Ideas a natural fit. With a degree from John Carroll University in Communication concentrating on Integrated Marketing Communications, and experience in the political, non-profit, and for-profit sectors, Clare brings a unique perspective on digital marketing and storytelling to the Rich Ideas team.

May 2022

Here We Are

So here we are.  A small-time, family-run local marketing agency. Why call us anything else? As long as you call us when you need us, we’re just fine with that…

Feel free to contact us online, or send us a message on our Facebook page. We have a Rich history of helping our clients hit their mark, and we look forward to hearing from you!

PRESENT

Want to Learn More?

Schedule an appointment, ask questions, or talk business… our doors are always open 24/7!